FashionMagnet.ca : TIFF Essentials Lounge for Media

The Awesome Essentials Lounge Swag Bag

TIFF 2010by Gail McInnes
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The Awesome Essentials Lounge Swag Bag
On Tuesday, I had the good fortune to be invited to the Toronto International Film Festival 2010 Essentials Lounge for Media at the Ra Sun Spa (388 Richmond Street West, Toronto) for a little pre-TIFF pampering. Organized by super cool babe Esther Garnick, this lounge was catering to media who tend to work long hours over the ten day festival.

When I arrived, the awesome Lisa from Brill Communications was on hand with her clients from Ecco Shoes who gave my patent leather heels a nice little buff while I watched the super hot ET Canada producer Angie Smith interview a Playmate. (Watch it here.)

Then while sipping on a VitaminWater, I got my nails did in Essie’s “Lollipop”- a fab bright red.

I wish I had time to take advantage of the other services, which included eyebrow threading, spray tanning for legs, underarm waxing, and hair styling with Alain Larivée from John Frieda.

We each left with an incredible goody bag filled with great hair products form John Frieda, a bottle of my fave VitaminWater (orange), a couple great colours of Essie nail polish, a mini Ecco shoe care kit, and my TIFF lifesaver, Elizabeth Grant’s Socializer.

Just as I was leaving, Esther was explaining to author and Globe & Mail columnist Leah McLaren how she had inspired the lounge from an article that she had written in 2005 and that Esther had held onto ever since. So great to see how an idea can be made into a reality.

Thank you Esther for a wonderful afternoon treat. See you on the red carpet!


http://fashionmagnet.ca/2010/09/10/tiff-essentials-lounge-for-media/
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Elle Québec.com : Coiffures et soins pour cheveux droits

Soins des cheveux au quotidien et astuces coiffure pour les cheveux droits.

Par Caroline Duval  

Soins quotidiens
Alain Larivée, consultant en création pour John Frieda et propriétaire du salon CAJH Maîtres coiffeurs, à Montréal, rappelle que «les cheveux droits n'ont pas tousla même texture et qu'il est essentiel d'utiliser des soins adaptés.» On choisit doncdes shampoings et des revitalisants volumisants si on a les cheveux fins et des formuleslissantes s'ils sont épais.

Entre les lavages habituels, le coiffeur conseille d'utiliser un shampoing sec pouréliminer l'excès de sébum et redonner du corps à la chevelure.

Les astuces coiffure
Pour gagner du temps, on lave et on sèche nos cheveux le soir, on les attache enqueue de cheval (sans trop serrer) et on dort sur une taie d'oreiller en soie. Au réveil,il suffira de leur donner un coup de fer plat pour obtenir un lissage parfait.
On actionne le sèche-cheveux au sortir de la douche. «Même partiel, le séchage à l'air libre risque de créer de mauvais plis qui seront difficiles à faire disparaître», prévient Alain Larivée.
Utilisés en trop grande quantité, les produits coiffants peuvent alourdir et ternir les chevelures droites. La recette infaillible de notre expert? Appliquer une noix de gel ou de mousse à la racine pour maximiser le volume, puis enduire les longueurs de lotion lissante afin de faciliter la mise en plis.
Plongeant, dégradé, avec ou sans frange, agrémenté d'une raie au centre ou sur lecôté: le carré est la coupe star des cheveux droits!

Les cheveux droits
C'est  sympa:

• Le choix des coupes pour cheveux droits est très varié.

• Les chevelures raides sont brillantes, vigoureuses et faciles à coiffer.

Ça nous agace:

• Le volume fait souvent défaut, surtout quand on a les cheveux fins.

• Les cheveux raides ont tendance à être huileux aux racines.

• Pointes fourchues, coups de ciseaux: les défauts sautent aux yeux!

Photo: Imaxtree.com
http://www.ellequebec.com/Beaute/Cheveux/Coiffures-et-soins-pour-cheveux-droits/a/34311

Beautycrazed.ca : One Non-Blonde at The Sheer Blonde® Exclusive Experience

I thought it would be fun to attend John Frieda's Sheer Blonde Experience event last week since I'm a...brunette. Unfortunately my wicked plan for world domination failed as a good number of brunettes showed up at the very same event. John Freida even introduced a new liquid shine illuminating conditioner for brunettes, ha! The evening was pretty fun actually: Josie Dye from Cosmo TV was the host - and did she glow: the hair, the sparkly dress, the energy...I suddenly felt the need to sit down and drink before moving towards the first hair consultants station where I got a quick personalized consultation. The consultant mentioned that sometimes dark hair needs a little help to catch the light and look shiny - which is very true for me: straighteners definitely take the shine away -

Moving to the next station while sipping water - I swear - and Alain Larivee, one of the John Frieda's hair stylists, styled my hair using an Infiniti Conair flat-iron. Now honestly, when I saw "Conair" I thought this was not going to do any good to my hair, but make no mistake this is not your basic drugstore flatiron anymore. It straightened my hair very nicely. But I kept the best for last. My hair has a new best friend: the Frizz-Ease Glossing Mist which gave my hair a really smooth and shiny finish. And I was still sober. So I know I wasn't dreaming.




You know when I wrote I kept the best for last in my previous paragraph....well I lied. No, the very best was watching one of the guests pole dancing. Did I mention that guest was a guy? Awesomeness.

And don't forget to enter our Sheer Blonde contest, you can find it here.

-Christelle

http://www.beautycrazed.ca/2010/06/one-non-blonde-at-sheer-blonde.html

More.ca : Beauty in a hot flash

Your primer to glowing skin, sweatproof makeup and luxurious hair...raging hormones or not!

By: Vanessa Craft

Luxurious hair and hot beauty products

What to do? Linzon suggests women try minoxidil, which has been proven to stimulate hair growth. It works by keeping the hair in the growing (anagen) stage for longer, and is available over-the-counter in a two per cent solution or at five per cent by prescription. Many women find new hair growth occurring within three months — but it may not work for everyone.

 

Consult your doctor to determine if hair loss is hereditary, hormonal, related to illness or even the result of medication, including vitamin supplements. "Vitamin A in high doses can cause hair loss," she warns.

As for the hair you've got, there's never been a better time to ask your stylist for a cut that embraces your hair's natural tendency rather than fighting against it. For example, if you've got curly hair, a modern, pin-straight blowout might look gorgeous, but it won't last a minute when you're hit with a hot flash.
Alain Larivée, Canadian creative consultant for John Frieda, says the best way to stop your roots from getting frizzy or limp during a sudden sweat is preparation. "You need to use products formulated to shield the hair against the elements," he says. "They should have a combination of silicones and conditioning agents to create a barrier around the hair shaft."
In layperson terms, this means looking for hair products that have "anti-humidity" and "anti-frizz" emblazoned across them in gigantic flashing letters. Find one that smells good, since you'll be using it non-stop for a while.

Hot hair styles for hot flashes

One of the easiest styles to work with is a mid-length shag — flattering when down and easy to pin up or pull back into a messy ballerina knot during really hot moments. You may be set to 400 degrees, but at least you can look chic while blazing. (Insert "you'll literally be the hottest gal in the office joke" here.)
Recommended items for your body-building, hot flash survival hair kit include: a volumizing shampoo with protein, Velcro rollers (roll up, not under) and a dry shampoo for your purse to give limp roots a lift.

Hot products

John Frieda Collection Weather Works by Frizz-Ease Weather-Proofing Style Sealant Creme shields hair from humidity and moisture without leaving it oily or lank.
Rene Furterer Triphasic Regenerating Serum promises to help progressively thinning hair by improving the health of your scalp.
Annick Goutal Un Matin d'Orage Eau de Toilette is a light gardenia-based floral that will never overwhelm.
Revlon Matte Eye Shadow in Rich Sable glides on with a soft, velvety texture but with nary a sparkle in sight.
June Jacobs Spa Collection Intensive Age Defying Hydrating Serum is a super-powered mix of peptides and antioxidants to help mature skin protect itself.
Clarins Super Restorative Replenishing Comfort Mask gives dry skin a big moisture hit while gently exfoliating the rough stuff.

This article originally appeared in the February/March 2010 issue of More 

http://www.more.ca/style/beauty/beauty-in-a-hot-flash/a/29600/3

Beauty editor.ca : Diane Kruger at the Genie Awards: Get the look with John Frieda

Last night I was lucky enough to score an invite to the Genie Awards, a.k.a Canada’s version of the Oscars. (My partner in crime was my good pal and fellow ex-magazine editor Marilisa of The Chic Storm—make sure to check out her blog, it’s a  must-read!)

Our invite was courtesy of John Frieda, whose talented stylists were responsible for many of the gorgeous hairstyles.

More to come on those soon, including how-tos—but first can we talk about Diane Kruger and Joshua Jackson? Diane was there last night to support her man, who ended up winning the Genie for Best Actor.
I can see why she digs him—not only is he handsome but he’s also totally modest: when he stepped up to accept the award he said “I can’t believe I won something!” THEN, to the delight of the audience, in his acceptance speech he told Diane he loved her. Awwww…
Sadly I didn’t have the chance to get all up in their face to gawk or ask about beauty tips—I don’t think Diane was down with the after-party at The Guvernment—but I DID score a how-to from John Frieda’s creative consultant Alain Larivée.
Here’s a better look at the hair (sorry for the blurry back shot):

And here’s how to get it:

“This is a very easy, DIY look that is on-trend for this summer and is easily acheived at home,” says Alain.

1. Apply Frizz-Ease Straight Fixation to wet hair.
2. Blow dry using your fingers [to rake through the hair] from root to tip to achieve a non-finished natural wave.
3. Create a centre part, leaving a few front strands loose to acheive the ‘undone’ look.
4. Pull the rest of your hair back to the nape of your neck. Take hair and wrap it into a circular tight bun and secure with bobby pins.
5. Finish the style with Frizz-Ease Moisture Barrier Hair Spray.

http://beautyeditor.ca/2010/04/13/diane-kruger-at-the-genie-awards-get-the-look-with-john-frieda/

Vervegirl.com : Winner of the John Frieda® Beauty Panel!

Congratulations to April who is the winner of the John Frieda® Beauty Panel. Our judges felt that April had the most improved hair after using John Frieda® hair care products.

April used John Frieda® Root Awakening® products throughout the progam and her before and after pics tell all! 

Here's what our judges had to say:

Alain Larivée
Canadian Creative Consultant for the John Frieda® Professional Haircare division of KAO Brands Company
"I really like the weightless shiny and moveable style John Frieda Root Awakening products has given to her hairstyle, its easy to see the benefits that natural eucalyptus infused products offer. The lines framing her face along with the fringe elongates her natural morphology giving her a more, most desirable, oval shape and the overall look transformation makes her hair look healthy and stylish."

http://vervegirl.com/en?t=/contentManager/onStory&e=UTF-8&i=1188245606825&l=0&s=FYFfyuJNwWRacVv86Yc&ParentID=1212170208385&StoryID=1270062514666

imabeautygeek.com : F is for Frieda and 50% Off: John Frieda Sheer Blonde Go Blonder & Colour Renew

I’ve mentioned John Frieda Collection’s Go Blonder and Colour Renew in stories for other media outlets, but haven’t really highlighted them in a BeautyGeeks post — my bad. They’re a brilliant way to duck your colourist a bit longer and save your beauty pennies for something else. And at the moment they and the rest of the John Frieda haircare line appears to be on sale everywhere for about half the usual $12.99 price tag because retailers are making way for the new-look bottles (above) scheduled to hit drugstore shelves next month.

Go Blonder lightens already-light colour with lactic acid, gently and without drying. The amonia- and peroxide-free formula won’t get you from brunette to blonde; it’s not strong enough. But it’ll boost blonde for a sun-kissed effect.
Colour Renew employs colour-wheel smarts with a subtle, sheer lavender tint (lavender sits opposite yellow on the colour wheel) to take brassy back to blonde. Alain Larivée, Canadian creative consultant for John Frieda Professional Hair Care and a favourite stylist of Canadian beauty editors, says it’s also great for refreshing red hair hues.
Sure, this can fit a Valentine’s Day theme. Hyper breathing, quickened pulse, body tingles… who doesn’t love a sale?
Images courtesy of John Frieda Collection.